Del Taco Franchising Opportunities Names Joe Senger to VP Marketing
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(Lake Forest, CA) December 16, 2004-- Del Taco franchise today announced the promotion of Joe Senger to the position of vice president of marketing. Senger will be responsible for brand strategy, advertising, public relations and promotions for the Mexican-American quick serve restaurant opportunities chain. "Since he joined the company, Joe Senger has made several tremendous contributions to the brand," said Del Taco CEO and Chairman Kevin K. Moriarty. "He has been an integral component in building brand awareness in local, as well as remote markets. His restaurant operations and marketing background as well as his knowledge of the Del Taco brand make Joe the right candidate to fill the VP role." Senger has been with the Del Taco since March 2000 and was promoted to Sr. Director of Marketing earlier this year. Prior to joining Del Taco he spent eight years with Eugene, OR-based Taco Time International where he was a successful franchise operator in Sandy, OR before becoming director of marketing for the Northwest chain. About Del Taco Del Taco is a privately held company that operates, or franchises, more than 430 Mexican fast casual quick service restaurants throughout the United States. Del Taco features made-to-order food, unique Mexican entrees and an American menu that includes double cheeseburgers, shakes and crinkle- cut fries. Del Taco restaurants are designed with a festive interior and drive-thrus. For more information, visit www.deltaco.com. |
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