Radiance Medspas, The Next Big Trend In Franchising
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Scottsdale , Arizona – (December 1, 2004 ) – Millions of baby boomer men and women are looking for ways to improve their appearance and be "the best they can be.” They are the post World War II baby boomers, those born between 1946 and 1964. There are approximately 78 million baby boomers, the last of which will turn 40 this year. This huge market is fueling a rapid expansion of a new medical business category, medical spas. Medical spas or “med spas” are one of the newest business opportunities that bridge the gap between cosmetic medicine and the spa industry. While there are over 5,600 spas in the United States —generating $5 billion dollars in annual revenue—there are less than 200 med spas. In addition, there were $8.4 billion dollars spent on surgical and non-surgical cosmetic treatments in 2003. A new innovative company headquartered in Scottsdale , Arizona , Radiance Medspa Franchise Group, has it’s sights set on capturing a major market share of this rapidly expanding Medspa market. Each Radiance Medspa facility offers personalized skin care treatments that are administered by highly trained medical clinicians and supervised by the Medspa’s Chief Medical Officer, Dr. Shelly Friedman, in a soothing, luxurious spa-like setting. A Radiance Medspas franchise offers great growth and revenue potential for smart entrepreneurs and physicians looking for business opportunities. “The Medspa industry is still an untapped, but growing market as more and more baby boomers reach middle age. “Timing is everything and the time to enter this multi-million dollar market has never been better. Our industry is just like the fast-food and the weight loss industries were 30 years ago. With new technology and medical innovations coming along every year the Medspa industry can now meet the needs of baby boomers,” states Bill Sheidt, Vice President of Franchise Development. “Research indicates that this group has more disposable income than other groups and take steps to stay healthy and look good. Last year three million cosmetic surgeries and procedures were performed in the U.S.; television is inundated with reality shows and dramas focused around plastic surgery and tabloids continue to debate who has or hasn’t had cosmetic surgery and who’s in need of it,” said Ed Mongiovi Vice President Marketing for the Radiance Franchise Group. “We have an aggressive strategic growth plan in place and anticipate seeing approximately 100 new facilities open within the next 12 months and 400 within the next five years to meet the growing demand for baby boomers who are seeking the fountain of youth. The Radiance Medspa Franchise Group opened their doors in May of 2004 and have sold 19 franchises in Arizona , Connecticut , New Jersey , Missouri , Pennsylvania , Florida , and Texas so far with 11 more franchise agreements near closing in four other states. “What makes us unique among our competitors”, says Chuck Englemann, President and CEO, “is the turn-key approach we use with our franchises. We offer site location services, architectural design and layout, medical staff recruitment, operational systems, on-going marketing/advertising planning and support, financing to qualified candidates, plus superior vendor contracts and warranties. In addition, our business model offers the medical community a chance to expend their practice of medicine in a non-insurance, non-medicare, all cash business environment.” All potential franchisees must attend a Radiance Medspa Discovery Day where they meet the Radiance senior management team and companies strategic partners. They also have an opportunity to discuss key issues critical to the success of their franchise such as real estate, site selection, construction and design, human resources, operations, training, marketing, and medical technology. They will also learn how Radiance has developed legal solutions in all 50 states relating to the corporate practice of medicine and it’s implications to potential investors in the highly scrutinized medical and franchise industries. The Radiance Franchise Medspa Group has worked diligently with its legal team at Jones Day to establish a business framework so unique that the company has filed for an Intellectual Property Patent with the U.S. Patent Office. Radiance Medspa facilities require as little as 1,500 square feet of space and will be located in high profile class A to B+ retail centers. Staffing will be overseen by the groups’ human resource team and will then be trained at Radiance University . All facilities offer the newest, most innovative technologies and services. Radiance Medspas offers personalized skin care evaluations and skin care treatment plans that may include Photofacials, Pulsed-Light hair removal, Botox® Cosmetic, Restylane®, Collagen, Microdermabrasion, PCA® chemical peels and personalized facial treatments. Many physicians are looking to Radiance Medspas as an extension of their existing medical practices, which provides immediate income and no insurance headaches. Research shows that 90% of franchise businesses are still going strong after 10 years while the failure rate is 82% for business operated by individuals. Armed with those statistics and with the Radiance Franchise Groups support of franchisees each step of the way, each Radiance Medspas will be positioned to succeed in generating revenue and keeping Americans of any age looking and feeling better “the best they can be.” ABOUT RADIANCE FRANCHISE GROUP Click Here For More Information on the Radiance Medspa Franchise Opportunity |
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