Under the agreement, Batteries Plus stores will receive AMTC’s TelAdvantage system, including the iQueue II Digital Music and Messaging on hold Player, custom message recording, and access to HoldDirect.com, the world’s first online distribution system for on hold messaging and music.TelAdvantage is the world’s most recognized brand of telephone on hold messaging. AMTC has provided TelAdvantage service to more than 15,000 clients globally.

“We at AMTC look forward to providing Batteries Plus with our premier message on hold product. TelAdvantage delivers a flexible, cost-effective solution, giving Batteries Plus stores the opportunity to advertise to consumers while they have their individual attention,” offered Tom Coppola, Retail Division Sales Manager for AMTC.

"We are very pleased to have made TelAdvantage the preferred telephone on hold messaging system for our stores. We evaluated several vendors, and AMTC's technology, customer support, and more than 15 years of experience made TelAdvantage an easy choice. We're confident we've found the best value for our franchisees," explained Katie Kadlcek, Marketing Manager from Batteries Plus.

Batteries Plus, LLC is the first company to respond to the evolving needs of the replacement battery market. Since their first retail store opened in 1988, Batteries Plus has grown to be the largest and most comprehensive retail and business-to-business chain focused on the battery category. Batteries Plus has over 255 stores operating coast-to-coast.

Privately held AMTC is headquartered in Clearwater, FL. AMTC is the world’s largest provider of telephone on hold messaging. The company’s TelAdvantage product includes a digital music and messaging on hold player, professional message recording and digital message distribution via HoldDirect.com. Since 1991, AMTC has provided on hold messaging for numerous national corporations, including Allstate Insurance Company, Bridgestone/Firestone, Chrysler, Ford and Morgan Stanley. AMTC also provides SIRI US Business, consisting of 67 channels of commercial-free music from SIRI US Satellite Radio for just $24.95 per month with no contract.